Getting Started with Corefact EDDM
Looking for a budget-friendly way to reach a large audience in a specific area? Every Door Direct Mail (EDDM®) might be your answer!
This content is hosted by a third party (YouTube).
By clicking Accept, you consent to functionality and targeting cookies being set.
Here's the scoop:
- What it is: EDDM lets you send postcards or flyers to every address on a chosen mail carrier route within a ZIP code. Think of blanketing a neighborhood with your message.
- Cost-effective: EDDM is cheaper than traditional direct mail because it skips personalized touches like names and doesn't need individual scanning.
- Big impact: Choose large postcards or even full-page mailers for maximum visual punch.
- Target specific areas: Dominate specific neighborhoods or ZIP codes by saturating their mail routes.
But before you jump in:
- No personalization: You can't use names or individual property info, so it's less targeted than traditional mail.
- Less control: You can't choose specific recipients, so you reach everyone on the route, including those not interested.
- Design matters: With more space, it's easy to overcrowd your mailers, making them hard to read.
Is EDDM right for you?
- Great for: Geographical farming, brand awareness, event promotion in specific areas.
- Not ideal for: Highly targeted campaigns, personalized messages, small budgets.
Ready to try EDDM? Here's how:
- Define your goals: What do you want to achieve? Brand awareness, event promotion, lead generation?
- Consider your budget: EDDM is cheaper, but reaching everyone on a route can add up.
- Target strategically: Choose ZIP codes or routes with your ideal audience.
- Design wisely: Use clear visuals and concise messaging. Don't overcrowd!
- Track results: Monitor website traffic, leads generated, etc. to see if EDDM delivers.
Bonus tip: Use EDDM alongside other marketing channels for a more comprehensive strategy.
Choose from our Just Listed and Just Sold templates or upload your own design. Corefact EDDM comes in the following sizes: 6” x 11” and 6” x 12” Super Jumbo postcards or an 8.5” x 11” Flat Mailer. After you’ve uploaded or selected your template, enter the city or ZIP Code into our user-friendly targeting map, choose your mail carrier routes, and dominate your targeted area.
Create Your Bulk Mailing Farming List
EDDM, or Every Door Direct Mail, is a cost-effective mailer you send to a carefully designed list of recipients in a specific geographic region.
Ready to create your bulk mailing farming list by zip code for business and residential or only residential recipients? Follow along with our video for step-by-step instructions to define your recipients by zip code, age range, and the number of households.
This content is hosted by a third party (YouTube).
By clicking Accept, you consent to functionality and targeting cookies being set.
EDDM 101
Corefact EDDM FAQs
Corefact EDDM Upload Design Requirements
EDDM Versus Traditional Direct Mail
Upload a custom design or choose from our Just Listed and Just Sold templates. Start your order today!
Need help?
Our Customer service team is ready to come to the rescue:
Call us: +(866) 777-3986
Monday through Friday 8:00 AM - 5 PM PST
Email: CS@Corefact.com
Related topics
Corefact EDDM FAQs
Corefact offers Every Door Direct Mail. Review our FAQs and make sure your EDDM follows these guidelines.
Read More
Corefact EDDM Upload Design Requirements
Details on the design specifications for an EDDM mailing.
Read More
EDDM Versus Traditional Direct Mail
Before you dive into Every Door Direct Mail (EDDM), you should know the pro and cons of EDDM compared to traditional direct mail.
Read More